This ad may have been traced or may be free hand, but I'm almost certain that Illustrator or some kind of program that uses vectors was used to create this ad. This was an effective concept for this particular ad because it allowed the colors to be bright and and almost candy-like. This would appeal to young people and the bright colors pop out to get your attention. You almost have to look at it twice because you might be surprised that it's animated and not a picture of a girl licking a shoe.
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